# Google structured data

{% hint style="info" %}
**Who can use this feature?**

* This feature is available for all users (coming soon)
  {% endhint %}

### What is Google structured data? <a href="#what-is-google-structured-data" id="what-is-google-structured-data"></a>

Google uses structured data to understand the content on the page and show that content in a richer appearance in search results, which is called a rich result.

Rich results are experiences on Google surfaces, such as Search, that go beyond the standard blue link.

Some rich results on Search:

<figure><img src="https://386309109-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FAmPCDHs9RbAEkSoOXwBB%2Fuploads%2FyMMSHxqdzrOJbo9YLi2A%2Fgsd%20preview.png?alt=media&#x26;token=faf63886-ed28-4ec6-b87d-4e2f302a3a3f" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Learn more about [Structured data with Google.](https://developers.google.com/search/docs/appearance/structured-data/intro-structured-data)
{% endhint %}

#### Article structured data <a href="#id-8.-blog-posts-and-article" id="id-8.-blog-posts-and-article"></a>

Add article structured data to your blog posts help Google understand and show better information on search results.

<figure><img src="https://386309109-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FAmPCDHs9RbAEkSoOXwBB%2Fuploads%2FIfh2xqMwg0zIU51xgLsJ%2Fblog%20post.png?alt=media&#x26;token=6961d6a3-9c79-4fa8-bd8f-298fd6140ebd" alt=""><figcaption></figcaption></figure>

### How to turn on Google Structured Data for your blog posts?

{% stepper %}
{% step %}

#### Go to Settings

{% endstep %}

{% step %}

#### Turn on Article Structured Data

If you don't see toggle to turn on, click Contact us
{% endstep %}
{% endstepper %}

<figure><img src="https://386309109-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FAmPCDHs9RbAEkSoOXwBB%2Fuploads%2Fvn354Ab84CcLk4CmJZey%2Fturn%20on%20article%20structured%20data.png?alt=media&#x26;token=1c4c070e-ba49-4139-a202-7ef294ad1cfc" alt=""><figcaption></figcaption></figure>

#### How to test Google Structure Data?

#### :a: Use [Schema Markup Validator](https://validator.schema.org/)

1. Enter your URL
2. Click **Run test**
3. You'll see a list of eligible rich results on your page
4. Click Preview to check how it looks on search results

<figure><img src="https://386309109-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FAmPCDHs9RbAEkSoOXwBB%2Fuploads%2F7Sjx55p2X3Dhy10gcSDF%2Fimage.png?alt=media&#x26;token=ac4da78d-a84d-4600-8b42-7777e82ab6bc" alt=""><figcaption></figcaption></figure>

#### :b: Use [Rich Results Test](https://search.google.com/test/rich-results)

1. Enter your URL
2. Click Test URL
3. You'll see a list of eligible rich results on your page
4. Click **Preview results** to check how it looks on search results

<figure><img src="https://docs.avada.io/~gitbook/image?url=https%3A%2F%2F154471318-files.gitbook.io%2F%7E%2Ffiles%2Fv0%2Fb%2Fgitbook-x-prod.appspot.com%2Fo%2Fspaces%252FPf5QlibAKQnTygXuMIzw%252Fuploads%252FXuYHX9nnT7EGfumDswz8%252FSEO%2520-%2520GSC%25206.png%3Falt%3Dmedia%26token%3Dd567a8c0-8ffd-4e67-b7d6-36f932047c7e&#x26;width=768&#x26;dpr=4&#x26;quality=100&#x26;sign=841db77b&#x26;sv=2" alt=""><figcaption></figcaption></figure>

<figure><img src="https://386309109-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FAmPCDHs9RbAEkSoOXwBB%2Fuploads%2FmLxVfth32Ax80Bvxm6Ns%2Fpreview%20on%20search.png?alt=media&#x26;token=90d1cc35-255b-4083-b11d-4d1299121d21" alt=""><figcaption></figcaption></figure>